If you’ve been itching to see what will be like under the creative direction of Rihanna, PUMA is pleased, because we now first take a look at what did you expect from the sporting brand. PUMA went on Instagram, to reveal a child’s play by RiRis new campaign. In black and white, the singer poses in a pair of striped leggings, pulse XT running shoes, a sighting shot a sweatshirt tied around her waist and a Puma Hoodie, the of course, because… cut to Rihanna.
“A symbol that everything does needs a shoe that can keep up with” labeled the brand image. It begins to look as if not also from the brand in the adoption of the pop singer would we bring their enviable personal style with the name and if there is one thing Rih – and wears well – it is crop tops.